The Daily Gamecock at University of South Carolina

College Sports Social Pulse ranks teams, players, coaches by social media buzz

By Darby Bianco | Oct. 22

The University of South Carolina’s College Sports Social Pulse (CSSP) transforms the chaos of college football’s online buzz into measurable data, ranking teams, players and coaches based on social media engagement rather than on-field performance. Combining research, education and industry partnership, the program equips students with real-world analytics experience while positioning USC as a national leader in sports media innovation.

Junior infielder Karley Shelton hits the ball during the second game of the Gamecocks' doubleheader against Boston University and Kennesaw State at the Carolina Softball Stadium at Beckham Field on Feb. 14, 2026. Shelton singled the ball, allowing freshman outfielder Dakota Potter to score the first run for South Carolina at the bottom of the first inning.

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By Darby Bianco | Feb. 15

Junior infielder Karley Shelton hits the ball during the second game of the Gamecocks' doubleheader against Boston University and Kennesaw State at the Carolina Softball Stadium at Beckham Field on Feb. 14, 2026. Shelton singled the ball, allowing freshman outfielder Dakota Potter to score the first run for South Carolina at the bottom of the first inning.

South Carolina leads the crowd in a "Gamecocks" chant after its victory over Kennesaw State at the Carolina Softball Stadium at Beckham Field on Feb. 14, 2026. The victory was part of a strong weekend performance, with South Carolina outscoring its opponents by a combined 18-2 in the doubleheader.

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By Darby Bianco | Feb. 15

South Carolina leads the crowd in a "Gamecocks" chant after its victory over Kennesaw State at the Carolina Softball Stadium at Beckham Field on Feb. 14, 2026. The victory was part of a strong weekend performance, with South Carolina outscoring its opponents by a combined 18-2 in the doubleheader.

Junior pitcher Nealy Lamb catches a toss in the game against Kennesaw State at the Carolina Softball Stadium at Beckham Field on Feb. 14, 2026. Lamb worked 1.1 scoreless innings with two strikeouts in South Carolina's 12-0 victory against Kennesaw State.

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By Darby Bianco | Feb. 15

Junior pitcher Nealy Lamb catches a toss in the game against Kennesaw State at the Carolina Softball Stadium at Beckham Field on Feb. 14, 2026. Lamb worked 1.1 scoreless innings with two strikeouts in South Carolina's 12-0 victory against Kennesaw State.